Advertiser Policy

Advertising Principles

• Ads should be clear, honest, safe, and appropriate for a general audience.
• Ads should not imitate system warnings, game controls, download prompts, or site navigation in a misleading way.
• Landing pages should match the ad message and avoid malware, forced downloads, scams, or deceptive billing.
• Advertising should respect applicable privacy, consent, and child safety laws.

Prohibited Ads

• Malware, phishing, spyware, fake virus alerts, or deceptive software downloads.
• Illegal products, stolen content, counterfeit goods, or misleading financial promises.
• Sexual content aimed at minors, exploitative material, hate, harassment, or violent threats.
• Ads that collect sensitive information without clear notice and consent.

Game and User Experience

Ads should not make games unplayable, block controls for excessive time, trigger unsafe redirects, or create confusing experiences for players. We may remove or report ads that damage user trust.

Reporting an Ad

If you see an unsafe, inappropriate, misleading, or broken ad, send the page URL, screenshot, approximate time, country or region, and device information so we can investigate.

Partner Expectations

Ad networks, agencies, and direct advertisers are expected to comply with this policy and applicable laws. We may block campaigns, categories, vendors, or creatives that violate our standards.